Bonds brand manager, Samara Anderson walks us through what it was like to shoot the campaign on location...
"Shot on location in sunny Miami on the Gold Coast, the Bonds Motel was a custom designed space, created specifically for our new Swim 2018 campaign."
"Whilst the skies were sunny, don’t be fooled – the water was chilly. Our models were a little hesitant about jumping straight in!"
"Layered with vibrant colour, prints and patterns from the new range, the original site for the Bonds Motel underwent a colourful, retro makeover to become the coolest, most enviable spot to hang out this summer."
"To ensure a genuine reaction, the crew performed an unexpected water bomb drop – the reaction was exactly what they wanted!"
"We had some strict rules we had to follow at the Bonds Motel."
"But there was always plenty of time to hang ten between takes."