It's on, baby! You read it here first - Bonds Baby Search 2018 is officially OPEN! From 12pm (midday) AEDT today you'll be able to enter your little character in Australia's biggest online baby search. And when you do, you'll get 40% off to shop online. Woop! Ready to enter? Set. GO!
To help us offically launch Baby Search for 2018, we called upon our good mate Mel Watts and her tiny tribe of characters to help us explain what exactly we're looking for this year. Hint: realness. That's right, we're looking for those unexpecteded moments, the unfiltered moments, the moments that make you want to laugh or cry or clap or hide or maybe all of the above. Because that's life. Forget the filters and taking 50 shots to get the right one, we just want to see your bub - in all their happy/sad/Vegemite-smeared glory - pure and simple.
Oh, and in case you missed it, we have a STACK of awesome prizes up for grabs - like photo shoots and potential Bonds TV campaigns, all the Bonds baby gear you could ever need. PLUS, if you're one of the first 1,000 entrants you'll also receive a FREE limited edition playmat made for your mini one to giggle and wriggle on!