A brief history
A lot can happen in a century. We'd know. After all, it's been ninety-six years since George Bond, a guy with a lot of energy (and even more vision), first set up our company in Sydney. And with the help of thousands of people over the years, we've shaped ourselves into the Aussie icon we are today; a far cry from our early days as a small importer of women's hosiery.
From the get-go we've done things a little differently. We were never a company of uptight suits in a stuffy boardroom; but in our early years, a company with our own sports teams, a marching band, library and even a hairdresser. In fact, Australia's first industrial psychologists were also an important part of the Bonds family. And this approach to how we did things was all wrapped up nicely by our company slogan, coined by George himself; "We don't work for each other. We work with each other".
From small beginnings
It's these foundations that haven't just established a long-standing benchmark in truly great quality, but have let us play a proud role in Aussie history too. From providing Charles Kingsford-Smith and Charles Ulm with warm undergarments as they made their record-setting flight across the Pacific in 1928, to dressing 120,000 volunteers at the 2000 Sydney Olympics in iconic uniforms that were as vibrant as the games themselves.
We've come a long way over the last century to where we are today, making everything from shirts and socks to undies and hoodies . And although the next century's shaping up to be even more exciting than the last, one thing hasn't changed.
Over the years
1915 - Where it all began - Bonds is formed
1917 - We begin manufacturing at our Redfern pilot plant
1918 - We move to Mallett St, Camperdown
1920 - Bonds start producing the Men's Athletic Singlet, otherwise known as the iconic Chesty
1921 - 'Bonds' is officially trademarked
1923 - Our Wentworthville Spinning Mills are established
1928 - Bonds Industries Ltd is formed
1932 - We start producing the Bonds Baby Vest
1938 - Our Men's Athletic Singlet is remarked as the Bonds Chesty
1955 - Bonds starts making the Bonds Cottontails Full Brief
1962 - Bonds develops its first Baby Wondersuit
1964 - We become an official Olympic sponsor
1966 - The 'Keenies' , our first Hipster brief, is developed
1972 - The 100 Millionth Chesty is sold
1984 - Our iconic 'It's Gotta Be Bonds' advertising campaign is launched
1987 - Pacific Dunlop purchases Bonds
1990 - The Chesty clocks up 250 million sales.
1991 - Bonds produce the Bonds Bodysuit
1999 - Our Hipsters are relaunched
2000 - We provide the uniforms for the Sydney Olympic volunteers
2001 - Bonds Bras are launched
2001 - Sarah Murdoch becomes a Bonds Ambassador
2002 - Pat Rafter becomes a Bonds Ambassador
2003 - The Female Chesty is introduced
2004 - Our Hoodie is born
2008 - Our dance and performance tv ads hit the screens
2011 - We open our Bonds Online shop
2011 - Rachael Taylor becomes a Bonds Ambassador
2012 - We begin delivering to New Zealand, Canada, United States, Singapore, Hong Kong SAR China and the United Kingdom
2012 - Our very own Bonds Stores launch. Find your nearest Bonds store here.