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It feels good to BKIND. That's why we're weaving in kind all over the place. So pull on a pair of Bonds and feel comfy knowing you're supporting a brand with its heart - and its stitching - in the right place.

It feels good to BKIND. That's why we're weaving in kind all over the place. We’re doing this for our products, the planet, the community, and the people in them. After all, kindness isn't something you should half arse, you have to whole arse it. So pull on a pair of Bonds and feel comfy knowing you're supporting a brand with its heart - and its stitching - in the right place.

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BKIND

People
By The Bonds Team

Welcome to Bonds’ brand-new BKind blog. Here you’ll find out exactly what BKind is and what you can expect from this platform going forward.

Sick of run-of-the-mill boring corporate blogs? Us too. Our brand-new Bonds BKind blog is all about digging deeper into the issues affecting us all and making a positive impact on the planet and people living in it.

Our Mission

Bonds’ BKind mission is to make it good in our hood (& beyond).

We’re proud and humbled that our product can be found in almost every Aussie’s wardrobe, but with a footprint like this comes a responsibility to act responsibly, respectfully and sustainably.

What’s BKind?

This is where our sustainability platform BKind comes into play. We have been and are continuing to make practical, tangible change. As part of a global company, we’re working hard to use less water and energy, have tighter chemical standards and are gaining forward momentum on more sustainable end product. We’ve hung up old habits like plastic bags in-store and hangers on our online orders. We’re working with our factories to ensure a safe and healthy workplace is provided to all employees and we’re investing in product innovation and exploring closed loop manufacturing.

Community Matters

After all, kindness isn’t something you can do by halves, so we’re going well beyond our own hood to make a difference in the community around us too. In addition to supporting various charitable initiatives as the need arises, we’re also proud partners of national non-for-profits GIVIT and The Reach Foundation.

The Blog

We’ll share updates right here on how we’re reducing our packaging footprint and you’ll be able to dig deeper into the details of our sustainable-minded ranges such as Re-Loved. Plus, we’ll keep you posted on how we’re making a positive difference in the community, and much more.

Beyond this, the BKind blog is a space you can come to take a moment to be kind to yourself. From picking up tips on how to make your clothes look better for longer, to finding out the latest in sustainability advancements at Bonds and in the wider retail industry, this is a dynamic space for us all to learn, grow and make a positive difference for now and tomorrow.

Final Thoughts

As a big company, we know our kindness has the power to help make the future better for everyone. So, next time you slip on something Bonds or read the next instalment of this blog, you’ll feel even comfier knowing you’re supporting a brand with its heart – and its stitching – in the right place.

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